The best part of having a blog is being able to share with you wonderful essays written by other people. After all, my journalistic background is as an editor — the person who assembles and polishes the entire magazine or newspaper. Recognizing talent is what I do best!
My friend Lew Mills, PhD, MFT is a San Diego-based psychotherapist with remarkably thoughtful perspectives on ADHD. Having it himself and having children with ADHD, Lew knows of what he speaks. I’ve always enjoyed his writing, and I’m pleased that he’s allowed me to share this one — about why being “special” isn’t all it’s cracked up to be.
Think Different Differently
by Lew Mills, PhD, MFT
What is the most universal appeal in commercial advertising?
OK, yes, sex. Sure, I’d like to believe that the model in the beer ad is really flirting specifically with me. But really, our culture’s most beckoning appeal is to be “different.” The Apple Computer campaign, advocating that you “think different”, exploits it directly. Read the rest of this entry »
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